In China, the creation of deepfake videos featuring 'Russian' women highlights a form of sexism rooted in nationalism.


The article discusses the emergence of A.I.-manipulated videos on Chinese social media, featuring young women purportedly Russian, promoting China-Russia ties, stoking patriotism, and enticing commercial gains. The videos, often targeting nationalist Chinese men, utilize deepfake technology to present fake endorsements and testimonials from foreign women. These videos seek to tap into nationalist sentiments and have been linked to China's current geopolitical climate and online shopping trends. While the Chinese government has encouraged online nationalism, it is not clear if it is involved in the deepfake videos. The technology's increasing accessibility and sophistication raise concerns about its potential misuse. Despite some measures to regulate A.I. videos, challenges persist in enforcing rules, particularly in China’s closed internet environment. The phenomenon is not limited to Russia and is likely to extend to other trends and topics, leveraging A.I. technology to tailor content to specific audiences.



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