The digital landscape has evolved, introducing new products like Zyn, a nicotine pouch, which has gained popularity among teenagers. Influencers on platforms like TikTok are promoting these products, leading to increased usage among young people. The lack of regulation and oversight in this space is concerning, as it exposes children to harmful products. There is a need for stricter regulations and accountability for social media platforms and influencers to protect young users from exposure to addictive and dangerous products.